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	<title>Upleaf: Strategic Online Communications for Nonprofits &#187; Online Fundraising</title>
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		<title>Why Facebook is Becoming Central to Nonprofit Fundraising</title>
		<link>http://upleaf.com/2010/01/why-facebook-is-becoming-central-to-nonprofit-fundraising/</link>
		<comments>http://upleaf.com/2010/01/why-facebook-is-becoming-central-to-nonprofit-fundraising/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 21:05:06 +0000</pubDate>
		<dc:creator>ebeachy</dc:creator>
				<category><![CDATA[Online Fundraising]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://upleaf.com/?p=357</guid>
		<description><![CDATA[Most nonprofits know of Facebook&#8217;s tremendous potential as a fundraising tool.  Facebook Causes offers some great tools that nonprofits can use to learn more about their constituencies, manage fundraising campaigns, and mobilize their online communities.
Not all nonprofits who have a presence on Facebook have been able to harness its full potential, however.  A successful fundraising [...]]]></description>
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		<title>Strategic Online Communication and Fundraising</title>
		<link>http://upleaf.com/2009/11/strategic-online-communication-and-fundraising/</link>
		<comments>http://upleaf.com/2009/11/strategic-online-communication-and-fundraising/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 22:00:03 +0000</pubDate>
		<dc:creator>ebeachy</dc:creator>
				<category><![CDATA[Online Fundraising]]></category>
		<category><![CDATA[constituent relationship management]]></category>
		<category><![CDATA[online communications strategy]]></category>
		<category><![CDATA[online fundraising]]></category>
		<category><![CDATA[online giving]]></category>
		<category><![CDATA[strategic online communication]]></category>

		<guid isPermaLink="false">http://upleaf.com/?p=327</guid>
		<description><![CDATA[Online fundraising success doesn’t come easily.  It requires time and effort, and most importantly—a clear strategy—supported by the right tools.
There are tools available to nonprofits that can turn a small team of three employees into a fundraising powerhouse.  The key is to synchronize and automate as many activities as possible, which helps maximize the efficiency [...]]]></description>
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		<title>How Web Design Can Improve Your Online Fundraising</title>
		<link>http://upleaf.com/2009/06/how-web-design-can-improve-your-online-fundraising/</link>
		<comments>http://upleaf.com/2009/06/how-web-design-can-improve-your-online-fundraising/#comments</comments>
		<pubDate>Wed, 24 Jun 2009 23:21:15 +0000</pubDate>
		<dc:creator>ebeachy</dc:creator>
				<category><![CDATA[Online Fundraising]]></category>
		<category><![CDATA[online donations]]></category>
		<category><![CDATA[online fundraising]]></category>
		<category><![CDATA[online giving]]></category>
		<category><![CDATA[online marketing and communication strategies]]></category>

		<guid isPermaLink="false">http://upleaf.com/?p=292</guid>
		<description><![CDATA[A lot of non-profits have online donation pages but complain that they still receive very few donations.  Why?  There are several reasons that could explain the lack of online giving ranging from low traffic to a poorly designed website.
In essence, to be effective your entire online communication strategy must be built around increasing donations, which [...]]]></description>
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		<title>Online Giving Increases Despite Drops in Overall Giving</title>
		<link>http://upleaf.com/2009/06/online-giving-increases-despite-drops-in-overall-giving/</link>
		<comments>http://upleaf.com/2009/06/online-giving-increases-despite-drops-in-overall-giving/#comments</comments>
		<pubDate>Thu, 11 Jun 2009 23:51:31 +0000</pubDate>
		<dc:creator>ebeachy</dc:creator>
				<category><![CDATA[Online Fundraising]]></category>
		<category><![CDATA[online donations]]></category>
		<category><![CDATA[online fundraising]]></category>
		<category><![CDATA[online giving]]></category>

		<guid isPermaLink="false">http://upleaf.com/?p=288</guid>
		<description><![CDATA[The case for moving to an online fundraising strategy just became even more compelling.
According to a report recently released by the Giving USA Foundation, donations to charitable causes in the United States reached an estimated $307.65 billion in 2008, marking a 2% decline over 2007.  This is the first decline in giving since Giving USA [...]]]></description>
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		<title>Online Fundraising in Tough Times</title>
		<link>http://upleaf.com/2009/06/online-fundraising-in-tough-times/</link>
		<comments>http://upleaf.com/2009/06/online-fundraising-in-tough-times/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 22:45:55 +0000</pubDate>
		<dc:creator>ebeachy</dc:creator>
				<category><![CDATA[Online Fundraising]]></category>
		<category><![CDATA[cause-related products]]></category>
		<category><![CDATA[online donations]]></category>
		<category><![CDATA[online fundraising]]></category>
		<category><![CDATA[online giving]]></category>
		<category><![CDATA[recurrent donations]]></category>

		<guid isPermaLink="false">http://upleaf.com/?p=281</guid>
		<description><![CDATA[The tanking economy is creating uncertainty for many non-profit organizations.  Individual donations are down, private foundation contributions are decreasing, and many local and state government grants have been cut.
Rather than despair, it is time to develop creative online fundraising strategies that build your long-term equity.  Online fundraising can be unpredictable and may not pay off [...]]]></description>
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