Expand Your Donor Base
The proportion of donations to charities made online in the United States is increasing rapidly, at a time when overall charitable giving continues to slow. It comes as no surprise that both individual donors and nonprofits are turning to online giving– it is quicker, easier and more cost-effective for everyone involved.
Upleaf works with a host of free, donated or open-source technologies to help support our clients’ online fundraising strategies, for example:
- Facebook Causes Nonprofit Partner Center (allows nonprofits to fundraise and organize through Facebook)
- Vertical Response (top-rated mass emailing tool that donates 10,000 free emails per month to nonprofits)
- Salesforce (premium constituent relationship management system with a nonprofit donation program)
- Google Grants (awards up to $10,000 worth of monthly advertising for nonprofits using Google AdWords)
- PayPal (quick and easy online donation processing with no monthly fees)
Using these powerful yet low-cost technologies increases efficiency, eliminates monthly fees and software expenses, and enables small nonprofit teams to reach large numbers of potential donors– all at a fraction of the cost of related offline fundraising campaigns.
Upleaf builds client tools such as online giving pages to make one-time and recurring donations quick and easy; email and social networking campaigns to increase individual contributions; donor tracking and grant management tools; and comprehensive online marketing and communication strategies to ensure that messages are compelling and consistent.
We invite you to learn more about Upleaf including the services we offer and how we work.