Online fundraising success is largely dependent on the extent to which you are able to actively engage your online community with your mission.
This means giving your constituents meaningful ways to get involved with your organization online– for example, by taking action on important issues, contributing articles, participating in contests, or helping your end beneficiaries. It also means regularly communicating your impact, letting constituents get to know your beneficiaries, and creating space for dialogue.
Adding a “Donate Now” button to your website or sending regular email blasts with fundraising appeals won’t work if you’re not building relationships and loyalty through other communications along the way.
Upleaf helps nonprofits craft online communication strategies that will support your fundraising in the long term, allowing you to build a broad base of constituents that includes online donors and committed funders. We also conduct extensive training with our clients to build their capacity with regard to best practices in online communication and fundraising.
Upleaf creates online communication and fundraising campaigns from an array of services that include:
- Communication plan development
- Content development and messaging
- Strategic web design
- Mass emailing platforms
- Social media
- Online advertising
- Donor tracking tools
- Online giving pages
- Analytics tools
- Keyword management
Please contact us if you are interested in receiving a quote from Upleaf for our services.