The National Association of Addiction Treatment Providers (NAATP) is a not-for-profit professional membership society of agencies that provide care and treatment to individuals and families suffering from the life-threatening disease of addiction.
Founded in 1978, NAATP serves as a valuable resource to its members for clinical and operational support. NAATP convenes the addiction leadership community in order to develop and disseminate best practices, and serves as a policy advocacy voice for the addiction field on the federal and local levels.
Our Work for this Client
When NAATP approached Upleaf late in 2015, the member association was in the process of rebranding and reviewing its overall strategy. NAATP was seeking a new look & feel for the website, as well as a new vision for how the organization's website could better serve members.
After outlining the website strategy together, Upleaf built an integrated Drupal/CiviCRM website to seamlessly handle membership applications, control access to members-only resources, showcase accredited members, allow members to submit content, and much more.
The website launched within 4 months of the first website strategy kick-off meeting.
Constituent Relationship Management Systems
Upleaf customized CiviCRM to handle almost all areas of NAATP's operations including:
- Member applications and renewals
- Dynamically updated member directory
- Mailing lists and mass emailing
- Online event registration
- Advocacy petitions
- Annual conference
- Contact management
Now NAATP can manage almost all of its operations from within one centralized system, making it easier to track and engage new and existing members. Staff have more reliable data to help make sound and strategic decisions.